ANIME ON VICELAND

To celebrate the iconic anime shows airing on VICELAND, we transformed Grace Neutral, anime fan and VICELAND host, into an anime character. The films caught the attention of savvy anime fans, a hard and picky bunch to please, whilst also encouraging our existing audience to tune in.

Wesley Louis, animation director at The Line Animation and super anime fan, was the only person in London to make this happen. We recorded his briefing with Grace and deconstructed his anime style process in a series of idents. 

CREDITS:

Directed by: The Line Animation
Creatives: Lydia Raghavan, Rhys Malcolm & Christopher Verdicchio
Editor: Christopher Verdicchio
Producer: Emma Love